In a heartfelt tribute to Dr. Alferita “Rita” Marley, the Bob Marley Group of Companies is set to unveil a spectacular event named “Love Iyah ’78.” This celebration aims to honor Rita’s enduring legacy in reggae music, her entrepreneurial achievements as co-founder of Tuff Gong International, and her impactful philanthropic work.
Rita Marley, renowned for her pivotal role in the reggae scene and as the wife of the legendary Bob Marley, has been a source of inspiration for many. The event will feature an impressive lineup of artists, including Admiral Tibet, Warrior King, Tifa, Sharon Marley, Big Youth, Jaz Elise, and Grub Cooper, alongside the dynamic presence of MC Collin Hines.
Cedella Marley, CEO of the Bob Marley Group, expressed her admiration, stating, “Celebrating Rita is a privilege. Her strength and vision have not only shaped the music industry but also paved the way for future generations of Black Jamaican entrepreneurs.”
Produced by Tuff Gong, the concert will be held at their Kingston studio and promises an unforgettable evening of music and remembrance. Fans around the world can join the festivities through a live stream on Tuff Gong TV’s YouTube channel on July 25 at 5:00 pm Eastern / 4:00 pm local time.
The “Love Iyah ’78” event will also spotlight Rita Marley’s charitable endeavors, including the Rita Marley Scholarship program, which supports aspiring students. Additionally, attendees will enjoy readings from her memoir, “No Woman No Cry: My Life with Bob Marley,” narrated by broadcaster Dahlia Harris. Exclusive clips from the documentary “Bob Marley: One Love” will offer deeper insights into Rita’s life and contributions.
SiriusXM subscribers were given an exclusive preview of the concert recording, building anticipation for the full event. On Rita Marley’s birthday, July 25, the entire world is invited to celebrate her remarkable journey and the lasting impact she has made on music and society.
Don’t miss this opportunity to honor a true reggae icon and witness a night filled with powerful performances and heartfelt tributes.







